Digital Marketing

Digital Marketing refers to the use of digital channels, platforms, and technologies to promote products, services, or brands to a target audience. It encompasses a wide range of online marketing activities and strategies designed to connect with potential customers and engage with them in the digital realm. Digital marketing leverages the power of the internet, mobile devices, social media, email, search engines, and other online tools to achieve various marketing objectives.

Key Highlights

Training from Industrial Experts

Interactive Workshops

Duration - 16 Weeks + 240 Hours

160 Hrs Instructor Lead Training

80 Hrs Projects and Exercises

Curriculum

Digital Marketing

  • Introduction to Digital Marketing
  • Website and SEO (Search Engine Optimization)
  • Content Marketing
  • Social Media Marketing (Facebook, Twitter, Instagram, LinkedIn, etc.)
  • Email Marketing
  • Marketing Automation and CRM Integration
  • Affiliate Marketing & Referral Program
  • Analytics and Data Analysis
  • Influencer Marketing
  • Online Reputation Management
  • Mobile Marketing
  • Video Marketing
  • Legal and Ethical Issues in Digital Marketing
  • Emerging Trends in Digital Marketing
  • Digital Marketing Strategy and Planning

Career Opportunities

  • Digital Marketing Manager
  • Social Media Manager
  • SEO Specialist